Privacy Policy

Privacy Policy for lmcbeauty.co.uk

LMCD Make Up (“us”, “we”, or “our”) operates https://www.lmcbeauty.co.uk​ (the “Website”). 

This page informs you of our policies regarding the collection, use and disclosure of personal information we receive from users of the Website. We respect your privacy and are committed to protecting it. This statement only applies to this Website. We use your personal information only for providing and improving the Website. By using the Website, you agree to the collection and use of information in accordance with this policy. 

Information we collect:

Information You Voluntarily Submit to the Website: 

While using our Site, we may ask you for personal details to contact you or identify you and we may collect personal information from you such as your name or email address e.g. you may voluntarily submit information to the Website by leaving a comment, subscribing to a newsletter or submitting a contact form.

Collect information or Log Data

We collect information that your browser sends whenever you visit our Website. 

This may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Website that you visit, the time and date of your visit, the time spent on those pages and other statistics. 

Third Party:

In addition, we may use third party services or software such as Google Analytics that collect, monitor and analyse this information.

Automatically-Collected Information: 

We automatically collect certain information about you and the device you access the Website with, for e.g, when you use the Website, we will log your IP address, operating system type, browser type, referring website, pages you viewed, and the dates/times when you accessed the Website. We may also collect information about actions you take when using the Website, such as links clicked.

Cookies:

We may log information using cookies, which are small data files stored on your browser by the Website. We may use both session cookies, which expire when you close your browser, and persistent cookies, which stay on your browser until deleted, to provide you with a more personalised experience on the Website.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

Security: 

The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security. 

How your information may be used:

We may use the information collected in the following ways:

To send you promotional information, such as newsletters. Each promotion will provide information on how to opt-out of future mailings.

To communicate with you via administrative emails, confirmation emails, technical notices, updates on policies, or security alerts.

To respond to your comments or inquiries.

To provide you with support.

To process payment for purchases you make through the Website and also to protect, investigate, and deter against unauthorised or illegal activity.

To track and measure advertising on the Website.

Third-Party Use of Personal Info:

We may share your information with third parties when you explicitly authorise us to share your information.

Additionally, the Website may use third-party service providers service various aspects of the Website. Each third-party service provider’s use of your personal information is dictated by their respective privacy policies. The Website currently uses the following third-party service providers:

Google Analytics – this service tracks Website usage and provides information such as referring websites and user actions on the Website. Google Analytics may capture your IP address, but no other personal information is captured by Google Analytics.

Payment Processing – this service is used to serve our eCommerce platform. At no time is your banking information passed to the Website. We receive only information used to complete your order.

At this time, your personal information is not shared with any other third-party applications. This list may be amended from time to time in the Website’s sole discretion.

Except when required by law, we will not sell, distribute, or reveal your email addresses or other personal information without your consent; however, we may disclose or transfer personal information collected through the Website to third parties who acquire all or a portion of our business, which may be the result of a merger, consolidation, or purchase of all or a portion of our assets, or in connection with any bankruptcy or reorganisation proceeding brought by or against us.


Anonymous Data:

From time to time, we may use anonymous data, which does not identify you alone, or when combined with data from other parties. This type of anonymous data may be provided to other parties for marketing, advertising, or other uses. Examples of this anonymous data may include analytics or information collected from cookies.

Publicly Visible Info:

If you create a user profile on the Website or leave a comment, certain information may be publicly visible.


Advertising:

Display Ads
We may use third-party advertising companies to serve content and advertisements when you visit the Website, which may use cookies. No personally identifiable information is shared with the Website’s ad providers.

Retargeting Ads
From time to time, the Website may engage in remarketing efforts with third-party companies, such as Google, Facebook, or Instagram, in order to market the Website. These companies use cookies to serve ads based on someone’s past visits to the Website.

Sponsored Content Tracking Pixels
This Website may engage in sponsored campaigns with various influencer networks, brands, and agencies. All sponsored content is duly disclosed in accordance with the FTC’s requirements. From time to time, these sponsored campaigns utilize tracking pixels (aka web beacons), which may contain cookies to collect data regarding usage and audience. This information is collected by the sponsoring company to track the results of the campaign. No personally identifiable information collected by the Website is used in conjunction with these tracking pixels.

Affiliate Program Participation
The Website may engage in affiliate marketing, which is done by embedding tracking links into the Website. If you click on a link for an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of commissions.

Makeupover35.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and links to Amazon.com.  As part of this Amazon Associates program, the Website will post customized links, provided by Amazon, to track the referrals to their website. This program utilizes cookies to track visits for the purposes of assigning commission on these sales.

Newsletters
On the Website, you may subscribe to our newsletter, which may be used for advertising purposes. All newsletters sent may contain tracking pixels. The pixel is embedded in emails and allows an analysis of the success of online marketing campaigns and because of these tracking pixels, we may see if and when you open an email and which links within the email you click. Also, this allows the Website to adapt the content of future newsletters to the interests of the user. This behaviour will not be passed on to third parties.


Your Rights in Relation To your Personal Info:

Opt-out or Erase:

You may opt-out of future email communications by following the unsubscribe links in our emails. You may also notify us at to be removed from our mailing list or you may request that we erase or forget your personal data.

Access & Amend:

You may access, amend or update the personal information we have about you by submitting a request to

Please note that we may need to retain certain information for record keeping purposes or to complete transactions, or when required by law.


Sensitive Personal Info:

At no time should you submit sensitive personal information to the Website. This includes your social security number, information regarding race or ethnic origin, political opinions, religious beliefs, health information, criminal background, or trade union memberships. If you elect to submit such information to us, it will be subject to this Privacy Policy.


Children’s Info:

The Website does not knowingly collect any personally identifiable information from children under the age of 16. If a parent or guardian believes that the Website has personally identifiable information of a child under the age of 16 in its database, please contact us immediately at and we will use our best efforts to promptly remove such information from our records.


Changes To This Privacy Policy 

This Privacy Policy is effective as of 17th April 2020​ and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page. 

We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy. 

If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website. 

Contact us:

At any time, please contact us at for questions related to this Privacy Policy.

Last updated: April 17th, 2020.

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